Our Services in Action
Buzzsprout is in a competitive space: the podcasting niche.
Seeking our help to build quality backlinks, mentions, and increase their referral traffic, we devised a plan to scale their authority.
The Solution: Link Mentions
Link mentions are instances where your brand is mentioned and subsequently given a backlink in content online.
These link mentions have compounding benefits: (1) Signals to Google that your content is authoritative (2) improves your ability to rank for that given keyword (3) scales your domain rating (4) and drives direct referral traffic.
With Buzzsprout, our main priority is driving targeted visitors back to their landing pages:
With targeted, evergreen content pieces, we do just that.
Mentioning Buzzsprout in relevant content drives traffic back to their website that is primed to convert.
Results
- #1 ranking for customer-acquiring keywords like “how to start a podcast”
- 220% increase in qualified traffic from their ideal customer profile
