Our Services in Action
Our client, Preply, was struggling to rank for competitive terms in the language and tutoring space, one of the most saturated markets for online services.
Due to the large amount of competition in these spaces, acquiring more links is key to improving your ranking potential against big competitors.
The only issue is: acquiring mentions and links naturally from top-tier publications is often pure luck.
That’s why Preply came to us to help them grow their link mentions, and in turn, improve content rankings, drive direct customer growth, and improved brand awareness.
The Solution: Link Mentions
Link mentions are instances where your brand is mentioned and subsequently given a backlink in content online.
These link mentions have compounding benefits: (1) Signals to Google that your content is authoritative (2) improves your ability to rank for that given keyword (3) scales your domain rating (4) and drives direct referral traffic:
With Preply, we were able to land link mentions for their content on some of the top publications on the internet:
- 80 authority backlinks from DR50+ company websites
- Quotes and brand features to improve brand and topical authority
- Ranking #1 for “how to message a recruiter on LinkedIn”
- Ranking #1 for “how to address a letter”
- Increased overall organic traffic and domain authority / domain rating
- Direct tutor signups and business growth